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This web site states the following, "Welcome to Heritage Synthetic Turf, providing you with all the tools you need for superior synthetic turf installations." Our analyzers noticed that the web page stated " HST currently offers a complete range of high-caliber synthetic turf, but who we are extends far beyond our products." The Website also said " We supply premium materials and use our extensive installation experience to do your project right from the ground up. We stand behind our products and each of our loyal dealers 100 percent, continuously offering our family of dealers the most extensive support possible." The website's header had Synthetic Turf as the most important optimized keyword. It is followed by Putting Surfaces, Fairways, and Baseball which isn't as ranked as highly as Synthetic Turf. The next words heritagesyntheticturf.com uses is Arena Turf. Lawn was included and could not be understood by web engines.